The Tragedy of Human Trafficking - 2790 Words

Summary No nation is immune from the curse of human trafficking. All the countries across the globe it may be the most powerful nation also to the simplest of nations are not safe from modern day slavery or known as Human Trafficking. Some nations are not even familiar with the true definition of what human trafficking is. As the main contributors to human trafficking are people within the border one nation or in another country as they do these hideous crimes mostly because of money. Now a day’s most of the nations are coming together to learn more about the modern slavery and how to battle it internally and externally. Each year, thousands of women and children fall in the hands of trafficker as they are lured into the hands of†¦show more content†¦A large portion of this report is basically creating awareness and stating the basic facts and news of human trafficking hence most of the information has been taken from various places from the internet. I have also discussed the situation with my colleagues as what were there suggestion regarding preventing human trafficking in our society. There was no limitation while I was writing this report. I used a wide range of websites and reports to study about the topic. I basically divided the whole report into what human trafficking does to you and what could be done to prevent it. With this report, I hope to achieve one goal and that is to create awareness among the people of what human trafficking is actually. Human trafficking Human trafficking is a hideous and serious crime that we see in our daily life, and which denies victims of their basic human rights and their freedom to live a normal life. Human trafficking is basically â€Å"the recruitment, transportation, transfer, harboring or receipt of people, by means of the threat or use of force or any other forms of methods, of abduction, of fraud, of betrayal, of the abuse of power or using power over another person for the purpose of exploitation. These terrible situations happen every day all over the world. And each year thousands of women and children fall in the hands of traffickers whoShow MoreRelatedHuman Trafficking Is The Second Largest Form Of Organized Crime1470 Words   |  6 PagesHuman Trafficking in Oklahoma Individuals all over the world are at risk of being abducted and sold into some form of human trafficking or forced prostitution. Worldwide, human trafficking is the second largest form of organized crime. This is especially true in Oklahoma. Interstate Highways Forty, Thirty-five, and Forty-four all three run through Oklahoma, stretching from coast to coast, and from Mexico to Canada. These highways make Oklahoma an ideal crossroads for human trafficking. Because ofRead MoreHuman Trafficking And Its Effects On Society1273 Words   |  6 Pagesassociated with it are almost identical. Human trafficking, or â€Å"the modern slavery,† is defined as the â€Å"organized criminal activity in which human beings are treated as possessions to be controlled and exploited (as by being forced into prostitution or involuntary labor)† by Merriam Webster Dictionary (np). At any given time this affects 2.4 million people, 80% of whom are sexually exploited. This paper will highlight the tragic past of human trafficking for sexual exploitation and its current effectRead MoreAnalysis Of The Book Half The Sky 964 Words   |  4 Pagesthe tragedies taking place all over the world. Their stories have inspired the authors and many who have read their stories to dive deeper into thought about worldwide issues plaguing many countries, including the United States. The global issues surrounding women’s health in the beginning of this book include the topics of: the three types of abuses, the inaccuracy of the term â€Å"sex trafficking†, and the initiatives to stop slavery. The first type of abuse discussed includes sex trafficking andRead MoreEssay about Fighting Injustice 922 Words   |  4 Pagesof the world. An application of the quote can be the human trafficking trade in Somalia. It can be said that one of the worst places in the world is the Somalian trafficking rings. A good showing of this fact is one specific article that actually takes the point of view of one child who travels from place to place being sold from owner to owner and how he was mentally and physically abused (HumanTrafficking.Org, Somalia: Human Trafficking on the Increase). This small article actually never madeRead MoreThe Problem Of Sex Abuse Essay1519 Words   |  7 Pagesone. A recent law enforcement crackdown targeting sex workers led Mariana to work alone that night, rather than as usual with other women, to avoid arrest. She was also allegedly working late to pay a fine she had received for soliciting. Mariana’s tragedy is not uncommon. Sex workers are 400 times more likely to become a victim of homicide than the average worker. Current legislation regarding prostitution in the United States works di rectly against sex workers, the population these laws often claimRead MoreHuman Trafficking : Modern Day Slavery1531 Words   |  7 PagesHuman trafficking is modern day slavery that occurs with both genders of all ages. Human trafficking occurs mostly in poorer countries like Asia, and Eastern Europe and isn t solely sexual slavery; the victims can be used for labor purposes also. Organizations like Shared Hope International and Coalition Against Trafficking in Women fight to rescue the victims of human trafficking. These organizations spread the dangers of human trafficking through education and public awareness. Often times traffickingRead MoreHuman Trafficking : A Hidden Disease1600 Words   |  7 Pages Human Trafficking: A Hidden Disease Worldwide close to thirteen million people are victims of human trafficking, roughly 14,500 are brought to the United States per year, from other countries (Orlando). Human trafficking comes in two ways, international and domestic. International trafficking can be forced child labor or prostitution, whereas domestic is, for the most part, child prostitution (Levy). Women and children from all over the world are taken off the streets and forced to becomeRead MoreHuman Trafficking And Sexual Exploitation1493 Words   |  6 Pageschildren of our own to care for, and etc. However, they are also the main target for the human trafficking industry of sexual exploitation. Human sex trafficking can date back to thousands of years ago, but the most known period of human trafficking were portrayed during African slave trade (Oster). That being said, alongside the forced labor included among enslavement, the second most popular form of human trafficking is sexual exploitation, mainly among women and children (Deshpande and Nour). As statedRead MoreHuman Trafficking Has Become An Increasing Problem1402 Words   |  6 PagesAccording to Global issues, human t rafficking is the illegal transportational trade in people for the purpose of servitude. Human trafficking has become an increasing problem around the world. It is seen as the modern equivalent to slavery. According to Arkofhopeforchildren.org, 600000 to 800000 women, children, and men are bought and sold across international borders every year and exploited for forced labor or commercial sex. 50% of those victims were estimated to be children. But in 2012 thereRead MoreHuman Trafficking Is A Serious Crime1497 Words   |  6 PagesNumber One: Introductory Post Posted March 15th, 2017. Thousands of men, women and children fall into the hands of human traffickers, in both their countries and in other countries each year. Whether it be a country of origin, transit, or a destination, nearly every country in the world is being affected by human trafficking. Human trafficking is a serious crime and a violation of all human rights here in Australia. It involves the recruitment, movement and exploitation of a person which consists of

The World’s Sweatshop Essay examples - 2292 Words

Printed on clothing tags or the back of most packaging are the commonly found words: â€Å"Made in China†. Large corporations such as Apple or Microsoft continue to outsource more of their production overseas to subcontractors in China. There have been various stories and rumors of Chinese workers being exploited by their wealthy factory owners and supervisors. Working conditions may appear to be improving in China, but most people are not able to view what is happening overseas. There are hazardous conditions as well as death and suicide in sweatshops that produce goods for these large corporations, particularly Apple, Microsoft, Dell, and Nike. These multinational corporations are motivated to obtain large profits by taking advantage of†¦show more content†¦These conditions provide some power and control for these multinational corporations over their workers. The Chinese workers are powerless against the influence of the corporate executives. They are able t o â€Å"ultimately set the pace of production as well as the wages of the workers† (â€Å"Working Conditions†). Sine corporations may deny any connection to these labor abuses in China. However, with these powers, these corporations cannot shy away from the fact that they did have some degree of responsibility for the conditions of Chinese workers. Microsoft, HP, Dell, and IBM are large corporations that produce various computer electronics and accessories such as desktop computers, laptops, and keyboards. A factory in China’s Dongguan City, Guangdong province helps to produce computer accessories such as keyboards and printer cases for these corporations (Kernaghan). Workers at the Guangdong factory work much more extensive hours than do Americans. They work twelve hours a day for seven days a week to make five hundred keyboards an hour at a $0.76 hourly wage (Kernaghan). Unlike other prosperous nations, these Chinese workers are not able to enjoy many da ys off or vacations. Instead, these workers only get two days off a month and if a worker took a Sunday off, he would have his pay docked by two and a half days’ worth of wages (Kernaghan). It is not fair that taking a day off from a hectic, seven-day work weekShow MoreRelatedNike: The Sweatshop Debate Essay1195 Words   |  5 Pagesbusiness presented in the Nike sweatshop debate case study. The paper determines the various roles that the Vietnamese government played in this global business operation. This paper summarizes the strategic and operational challenges facing global managers illustrated in the Nike sweatshop case. Nike: The Sweatshop Debate Case Study This paper describes the legal, cultural, and ethical challenges that confronted the global business presented in the Nike sweatshop debate case study. It illustratesRead MoreSweatshop1017 Words   |  5 PagesSweatshop is Conflicts With the Moral Standards PMP 400 Quan Zhang ( Lyla) Royal Roads University Elvira Perrella March 9, 2015 Sweatshop is Conflicts With the Moral Standards Green, B., Norton, S. (2011). Reading. In. W, Anne M. Laura ( Eds.), Essay essentials with readings (pp. 336- 341). Toronto, ON: Nelson Education Ltd. In the article, before the research, like many people, the author’s attitude was old, but after the research, the author’s attitude changedRead MoreThe Problem of Sweatshops and Child Labor Essay683 Words   |  3 PagesRegardless of gender or age, some companies subject their employees to harsh working conditions, under minimum wage payment, exhausting working hours, and even corporal and/or physical assault. These Sweatshops are still going on today and very little has been done. Many children are working in sweatshops at this present time. According to Chitra Divakaruni, those children are sold to employers by their parents at the age of 5 or 6...these children, spend their days in dark, ill-ventilated rooms doingRead MoreNikes Use of Sweatshops Across the Globe Essay624 Words   |  3 PagesInternationally recognized companies such as Nike make use of sweatshops and aid in the exploitation of labor workers in many parts of the world. A sweatshop is an industri alized provision that is known to have poor working conditions, infringement of labor law, and long hours coupled with low wages. In today’s world, sweatshops are prevalent all across the globe; however they raise the most concern in developing nations. Nike is one of the world’s most renowned sportswear companies, but has been involvedRead MoreEssay on Against Sweatshops1143 Words   |  5 PagesSome companies have acceded to public pressure to reduce or end their use of sweatshops. Such firms often publicize the fact that their products are not made with Anti-globalization activists and environmentalists also deplore transfer of heavy industrial manufacturing (such as chemical production) to the developing world. Although chemical factories have little in common with sweatshops in the original sense, detractors describe them as such and claim that there are negative environmental and healthRead MoreGlobalization Of The United States Essay1744 Words   |  7 Pages conditions of the factories (or sweatshops as they are called) are very poor, the pay is low, and employees are required to work long hours. It can also be detrimental because people here in the United States may lose some jobs because of it (Fletcher). However, I believe that outsourcing and globalization are ultimately good things for both economies. Outsourcing is highly protested in the United States, mainly because people feel bad for individuals working in the sweatshops, but those actually workingRead MoreNike Feedback and Evaluation Strategies693 Words   |  3 PagesNike Feedback and Evaluation Strategies Figure 1 - Nike Sports Performance Laboratory (Nelab, 2012) Nike is the worlds largest sports and fitness companies, earning fourteen billion dollars in revenue and has one of the worlds most identifiable logos the swoosh (Financial Review, N.d.). Research and development is conducted by the Nike Sports Research Laboratory (NSRL) and is located on the Nike campus in Portland, Oregon. At this facility, Nike engineers study all facets of athletes and theirRead MoreNike Business Case Study1380 Words   |  6 Pagesorange swoosh and a slogan that says, â€Å"Just Do It†. The company’s mission statement is â€Å"To bring inspiration and innovation to every athlete* in the world. *If you have a body, you are an athlete. (Nike Mission Statement, 2017). Nike today is the world’s largest marketer of athletic footwear and holds a global market share of 37%. Nike products are sold in more than one hundred and sixty countries through 220,000 retails accounts. Nike started with the running shoes but has branched out to reach differ entRead MoreEssay on Sweatshops and Unethical Labor Practices1260 Words   |  6 Pages Sweatshops and Unethical labor Practices Imagine only seeing your family for one day once a year. Having to compete for a ticket home with millions of other workers in order to see your family that you haven’t seen in a year. This is the life of 130 million migrant workers in china. These workers make most of the things we own. Most of us don’t think about the people who make our clothes, our phones, our computers; items that we use everyday. Our way of life revolves on massRead MoreNike: The Sweatshop Debate Essay1017 Words   |  5 PagesNike: The Sweatshop Debate Jose Tirado MGT 448 March 25, 2013 Danny Rudick Nike: The Sweatshop Debate Nike, the world’s largest and leading innovator in athletic footwear, apparel, and equipment, is considered to be the quintessential global corporation. The company was founded in 1972 by Phil Knight, a former track star from the University of Oregon. Their company logo, â€Å"Just Do It†, has become one of the most recognizable marketing phrases throughout the world as well as their celebrity

Concept of Integrated Market Communication

Question: Discuss about the Concept of Integrated Market Communication. Answer: Introduction Integrated marketing communication is an approach, where all forms of marketing communication are carefully articulatedto generate a bigger benefit than either of them would have generated on its own. The approach calls for use of all promotional tools such as sales and advertisement so that they work together in harmony to achieve a greater sum as opposed to when they are applied separately. Integrated marketing goes far beyond these tools into other levels of integration, which are, vertical, horizontal, external,and internal as well as data integration(Barker, 2013). Horizontal integration takes place across the marketing mix as well as the business functions. The integration involves the harmonious articulation of all the departments in a business e.g. the finance, production, and communication departments work together in a way that their decision and practices send a message to the consumer. As opposed to advertising direct mail and departmental sales, horizontal integration requires a system that collects and shares data across all the departments(Chen, 2005). Vertical integration aims to align the marketing and communication objectives in a way that they focus to attain the organizations mission. Internal integration is the type of marketing done within the organization level to ensure that all the participants of the organization are on board and up to date with current development new advertisements as well as new strategic partners. External integration involves working in harmony with external partners like advertisers and public relation agencies to deliver the right and integrated message to the consumers. Thus, integrated marketing information strives to bring together all the promotional tools, marketing mix, and internal and external business functions in order to obtain a cohesive message that makes the consumer to think of the organization as the first priority (ClowBaack, 2004). Theoretical concept Integrated marketing communication came to realization after American Association and Advertising Agencies defined it in the 1990s, the agency defined it as a detailed plan thatfoster the evaluation of strategic roles in a range of different communication discipline. The various disciplineinclude, direct response, general advertising sales promotion and public relations. The integration of these disciplines delivers a clear andmaximized communication impact to the consumers. The focus of the integrated marketing communication as put across by the agency targets the organization to offer more than just advertising (EberechukwuChukwuma, 2016). Donchulz in 1991 , while teaching as a professor in the North western university at Emuritus service, defined integrated marketing informationas a process of managing all sources of information in a way that a consumer or a prospect is exposed such that behaviorally moves the consumer towards a sale. The shortcoming of his definition is that it takes the IMC to be just a process while it is also a concept("Use Preemptive Marketing to Make Customers Think of You First - Early To Rise", 2017). Medill school of journalism Northwestern University conducted a research in IMC how widely the concept was being applied in America.Furthermore, the faculty went ahead to roll out the first graduate level IMC program in America (Ferdous, 2008). Usually marketing used to rotate around the 4ps of marketing. The limitation made organization to narrow their strategies and in most cases forget the internal performance of the organization. The limitations lead to the discovery of the IMC in 1993 by ProfessorDon E. Schultz. The professor literally scraped McCarthys model of 4ps of marketing and replaced it with the 4cs model. The 4cs, introduced by the professor stood for, communication, consumer, cost, and convenience of the product being offered by an organization (Stuart Kerr, 1999).The realization of this concept saw organizations shift their attention to a consumer-orientedview that considered their needs and wants. Advertising, that was characterized by weak and plain messages shifted toward a limitless platform that allow creativity in merging of communication with marketing (FinneGrnroos, 2009). Integrated marketing communication is an evolutionary concept where by traditional marketing strategies are brought together and work together in order to amplify the total benefit derived from individual strategy. Thesynergy of marketing strategies helps to develop a more clear and concise message to pass to the consumers, thereby developing a healthy relationship with them as well as create profitability(Hope et al., 2010). The process of implementing integrated marketing communication goes through three stages; the first stage is the choice of an effective andmixture of communication method. The best of each method is fused in an efficient process and later the integration is then channeled from the organization to the consumer towards. A clear analysis of these process shows that the marketing that is begin used to day has evolved into three categories, cross-functional approach, outside in approach and inside-out strategic approach (Shimp Andrews, 2013). The evolution of integrated marketing has continued throughoutwith organizations trying to exploit every each of it to gain competitive advantage from social media to media enabled channels to globally interconnect and gain more market ground ("Inherent Drama in Advertising - Marketing Communications", 2017). As a the success of integrated marketing communicationscarries the synergy concept of all promotional tools, advertising agencies contribute a big role to ensure the achievement of harmonious integrated marketing environment within an organizations (Laurie Mortimer, 2011).The advancement of technology has vastly seen a lot market practitioners as well as advertiser embrace the integrated marketing communication concept. In such a way, they are moving away from beliefs and dogmas of "if it's not advertising, take it elsewhere for someone else to do it" to "if it is anything related to communication, we will do it" (Olatunji, 2011). Moving away from old methods of integrated marketing approach that only link branding through media outlets, agencies are now embracing the much recent advancement in integrating marketing communications by putting in place a multi-level organizational strategies that integrate branding in an organization as a whole (Laurie Mortimer, 2011). To measure the development in the year 2010, Campaign magazine conducted an exploratory research.The weekly magazine for the communications industry in the United Kingdom, aimed at analyzing 10 essays that explained the picture ofwhere integration is headed for a variety of advertising agencies leaders in the advertising industry within the London sector subject to a checklist influenced by Kliatchko (2008), and Duncan Moriarity (1998). The check list contained the following; Level of integration whether 1, 2 or 3 Branding issues Involvement of the staff Media synergy With the knowledge highlighted above on integrated marketing communication, the same will be applied to NISBETS express catering equipment, 258 NORMANBY ROAD, SOUTH MELBOURNE to drive sales of its catering supplies (Kerr Drennan, 2010). The synergized marketing strategy will be targeting variety of consumers e.g. restaurants, colleges, schools, universities, bars, casino's, pubs,canteens, caterers and commercial kitchens. With the our rang of various products, from chefs knives, catering uniforms, crockery, utensils, fryers, refrigeration, ovens, grills, griddles, restaurant and bar supplies the cost of advertising all this might be very high. Therefore, integrated marketing will make it much easier to showcase on this products in one package hence minimize the cost as well as move the prospects and consumer to only think of NISBETS for all their catering supplies solution. The strategies that will be used to build the integrated marketing concept will involve resonance, inherent dra ma, as well as pre-emptive marketing (Mihart, 2012). Resonance marketing strategy is where the relationship with customers is built upon the values that NISBTES stand for which putting the customer at the heart of everything by ensuring proper services. Inherent drama is the use of dramatic elements to highlight the benefits of our products to the consumers (Mudzanani, 2015) Pre-emptive marketing is whereby processes that our products go through plus all the work that is put into the finished product to ensure that the best quality is obtained will be showcased in order to give the consumer a view the quality that is delivered when using our products(Percy, 2008). The strategy used to market for NISBET will have a slogan or a tagline that will emphasize on the need for the consumer to have our product and easy enough to remember such that it will be ringing in the consumers mind repeatedly(Shimp, 2007). The tagline doesnt just cook; enjoy the cookingwill be harmonized in a way that it is sung during advertisement. The tone of the advertisement will be structured I a way that it incorporate the funny tone as well as the serious tone so that the message catches the audience attention and eventually harmers the point home("Nisbets Express Catering Equipment - South Melbourne, Australia", 2017). The idea The message will be created in various scenes where each scene will be trying to show the advantage of NIBSET supplies; the message begins with two consumers, consumer A using products from other suppliers, no specific supplier is cited while consumer B is using products from NIBSET. Consumer A, who happens to be using these products at home as well as at his restaurant,is seenstruggling to make food due to product malfunctions and in some point get burns as well as occasionally take the products for repair.At the end of the day, the consumer A is tired hungry very dirty and broke and customers running away from the restaurant due to the inconveniences arising from the use of these products. On the other hand consumer B who also uses NIBSET product at home as well as the restaurant is seen making food with ease and having fun as he does so, same at the restaurant, customers keep coming back to enjoy the good cooking. Eventually at the end of the day consumer B is not worn-out and eve n has an extra coin, which he uses to purchase more of NIBSET products. Consumer A is fascinated by how easy consumer B seems to be going about and asks consumer B what the secrete might be. Consumer B introduces consumer A to NIBSET product,where a pre-emptive approach sets in. Consumer A is shown around how NIBSET products strive for the best and the various stages they are taken through to ensure quality and safety (Sellahvarzi, Mirabi, Iran NejadParizi, 2014). Apart from the products manufacturing process, the consumer is shown how the NIBSET task force is at his service from all the departments to ensure that he gets the best. The whole revelation leads consumer topurchase NIBSET products confidently and is seen to have enough rest, dressed well,more costumers at the restaurant and with an extra coin. All along the delivery of the message a background song is playing with a tag line dont just cook, enjoy the cooking. The tone of the message at the beginning is funny as it port rays a consumer whose life has been made a living hell due to poor choice of products and as the message nears the end, the tone is serious so that the audience gets the value and the seriousness of the organization to deliver the best. The whole scene of consumer Ais portrayed with no colors only in black and white while that of consumer B has flashy and attractive colors. The effect of colors in the beginning of the message is used to portray how outdated the consumer is and lack of a lifestyle while B is living life large and in a modern way. The message will be conveyed through social media platforms, paid advertising on televisions as well as you tube channel and advertisement agencies. This will ensure that consumers are able to access it and hence drive their decision to purchase NIBSET products. Recommendation Marketing strategies have greatly evolved with time. The sure thing with evolution is that many changes are experienced which render some marketing strategies worthless. LikeMcCarthy, 4ps of marketing model that stands for product, price, promotion, and place has been replaced by the 4c that stand for consumer, convenience cost, andcommunication. Therefore the NIBSET organization should stop limiting itself from internal functions only and adopt the strategy above that involves integratinghorizontally, vertically, internally and externally to keep a breast with the modern changes in the marketing field. The various integrations will yield the integrated marketing communication strategy, but all this will be in vain if the company fails to pass the message to the world concerning the recent changes. For this reason, the paper has included a plan of how the message will be structured and conveyed to the world. The message focusses on the consumer side as well as the organizations side all in one package to ensure cost minimization. The message will go a long way in creating future profits as the consumers continue to enjoy the benefits and services rendered by NIBSET organization. Therefore,I highly recommend that the organization adopts the strategy and practice it. References Barker, R. (2013). Strategic integrated communication: An alternative perspective of integrated marketing communication?.Communicatio,39(1), 102-121. https://dx.doi.org/10.1080/02500167.2013.741071 Chen, J. (2005).The impact of intergrated marketing communication on consumer-based brand equity(1st ed.). Sheffield: University of Sheffield. Clow, K. Baack, D. (2004).Integrated advertising, promotion market communications(1st ed.). Upper Saddle River, NJ: Pearson Prentice Hall. Eberechukwu, A. Chukwuma, A. (2016).INTEGRATED MARKETING COMMUNICATION IN BUILDING CUSTOMER-BASED BRAND EQUITY: A REVIEW PAPER.International Journal Of Management And Economics Invention. https://dx.doi.org/10.18535/ijmei/v2i3.02 Ferdous, A. (2008). Integrated Internal Marketing Communication (IIMC).The Marketing Review,8(3), 223-235. https://dx.doi.org/10.1362/146934708x337654 Finne, . Grnroos, C. (2009). Rethinking marketing communication: From integrated marketing communication to relationship communication.Journal Of Marketing Communications,15(2-3), 179-195. https://dx.doi.org/10.1080/13527260902757654 Hope, C., Baack, D., Broderick, A., Blythe, J., Clow, K., Fill, C. et al. (2010).Introduction to professional communication(1st ed.). Frenchs Forest, Sydney: Pearson. Inherent Drama In Advertising - Marketing Communications. (2017).Zabanga.us. Retrieved 10 January 2017, from https://www.zabanga.us/marketing-communications/info-kbg.html Kerr, G. Drennan, J. (2010). Same But DifferentPerceptions of Integrated Marketing Communication Among Marketing Communication Partners in Australia.Journal Of Promotion Management,16(1-2), 6-24. https://dx.doi.org/10.1080/10496490903571233 Mihart, C. (2012). Impact of Integrated Marketing Communication on Consumer Behaviour: Effects on Consumer Decision Making Process.International Journal Of Marketing Studies,4(2). https://dx.doi.org/10.5539/ijms.v4n2p121 Mudzanani, T. (2015). A review and analysis of the role of integrated marketing communication message typology in the development of communication strategies.African Journal Of Marketing Management,7(8), 90-97. https://dx.doi.org/10.5897/ajmm2015.0475 Nisbets Express Catering Equipment - South Melbourne, Australia.(2017).Yellow.Place. Retrieved 10 January 2017, from https://yellow.place/en/nisbets-express-catering-equipment-south-melbourne-australia Percy, L. (2008).Strategic integrated marketing communication(1st ed.). Amsterdam: Butterworth-Heinemann. Sellahvarzi, S., Mirabi, V., Iran NejadParizi, M. (2014). A study on the effects of marketing communication using integrated marketing communication.Management Science Letters,4(7), 1415-1420. https://dx.doi.org/10.5267/j.msl.2014.6.027 Shimp, T. (2007).Intergrated marketing communication in advertising and promotion(1st ed.). Mason, OH: Thomson/South-Western. Shimp, T. Andrews, J. (2013).Advertising, promotion, and other aspects of integrated marketing communications(1st ed.). Australia: South-Western. Stuart, H. Kerr, G. (1999). Marketing communication and corporate identity: are they integrated?.Journal Of Marketing Communications,5(4), 169-179. https://dx.doi.org/10.1080/135272699345572 Use Preemptive Marketing to Make Customers Think of You First - Early To Rise. (2017).Early To Rise. Retrieved 10 January 2017, from https://www.earlytorise.com/use-preemptive-marketing-to-make-customers-think-of-you-first/ Wang, Y., Zhao, P., Huang, J. (2010).Wen huachuangyishang pin zheng he xingxiaogou tong yanjiu(1st ed.). [Gaoxiongshi]: Zhuanzhe. Zavrnik, B. Jerman, D. Conceptualization and Measurement of Integrated Marketing Communication.SSRN Electronic Journal.https://dx.doi.org/10.2139/ssrn.2236672

Justice Is Not For All Essays - To Kill A Mockingbird, Atticus Finch

Justice Is Not For All Throughout the course of history, mankind has learned many things, and has continually strived in running the race towards the prize that has been set out for them. Its undeniable that at times we do a great job, lighting the future with hope. However, other times the path ahead of us seems only to be filled with darkness. This impression could be given through many of todays undisputable facts. Quite unfortunately, justice is not for all. Harper Lees novel, To Kill A Mocking Bird; the documentary, Eyes on the Prize: Education at Little Rock; Anthony Burns by Virginia Hamilton; and the certain poems all illustrate this fact. In the view of Harper Lee, justice is a simple concept. To recognize the difference between justice and injustice does not take any special degree of wisdom or sophistication, as shown by Scout, our narrator. In fact, the learned members of the community- such as the judge and prosecutor- and the proudly religious Baptists who are spectators at the trial are, willingly or not, allied with the machinery of injustice. The title this novel is a key to some themes. It is first explained in Chapter 10, at the time that Scout and Jem Finch have just received air rifles for Christmas. Atticus tells his children that it is a sin to shoot a mockingbird. Later Miss Maudie explains to the children what Atticus meant: Mockingbirds are harmless creatures that do nothing but sing for our enjoyment. Therefore, it is very wrong to harm them. It is easy to see that the mockingbird in this story is Tom Robinson- a harmless man who becomes a victim of racial prejudice and injustice. Like the mockingbird, Tom has never done wrong to anyone. Even the jurors who sentence him to death have nothing personal against him. They find him guilty mostly because they feel that to take the word of a black man over two whites would threaten the system they live under, the system of segregation. Tom himself is guilty of nothing but being in the wrong place at the wrong time. To Kill a Mockingbird contains criticism of the prejudice and moral laziness that allowed Southern society to have a double standard of justice. Boo Radley, the eccentric recluse in To Kill a Mocking Bird is another harmless creature who becomes a victim of cruelty. Here again, the author seems to be emphasizing the universality of human nature. Tom Robinson's problems may be bound up with the complex social problem of racial prejudice, but any neighborhood can have its Boo Radley, all but forgotten except as the subject of gossip and rumor. By the final chapters of the novel, we learn that good and justice do not necessarily triumph every time. Harmless individuals such as Tom Robinson and Boo Radley can become victims through no fault of their own. And sometimes the system can do nothing to defend them. Boo Radleys situation is similar to that of the man in the poem A Negro Labourer in Liverpool. I stared; Our eyes met But on his dark Negro face No sunny smile, No hope or a longing for a hope promised; Only the quick cowed dart of eyes Piercing through impassive crowds Searching longingly for a face That might flicker understanding Tragic, isnt it? A man comes from his motherland with new hope, only to be disappointed. No one cares, and his hope lies in the shovel. In Hamiltons novel, Anthony Burns, the same injustice is evident throughout. He cant get away, thought, yknow. He cant escape the fate hes born to, was the statement made regarding Anthony Burns, the fugitive slave, and the hero of the book. He, like his Negro slave family of 14 children, and like countless other Negroes in the 1800s were born into injustice and cruelty. He was whipped and half starved to death in the early parts of his life, and was unable to even enjoy some of lifes simplest things, which many of us take for granted. Did he do anything to deserve it? No. Later Burns escaped slavery by fleeing to the Boston, where slavery had already been abolished. However, his freedom is short-lived. He was soon re-captured by his master, who demanded his return. According to the